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Developing Personas to Maximize Revenue: A SWIMA Event Recap
Have you ever wondered what your customers are thinking? At SMHeuristics, we don’t just wonder. We know. By conducting a persona study...
Jul 7, 2021


Giving Back, Looking Forward
Did you have an opportunity to give back this holiday season? Maybe you made a donation to a local nonprofit, sponsored a family for...
Jul 7, 2021


Our PPE Story: Building a Life-Saving Supply Chain
“In times of great stress or adversity, it’s always best to keep busy, to plow your anger and your energy into something positive.” —Lee...
Jul 7, 2021
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