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How to Turn a Visitor into a Customer
How to convert a visitor into a customer Introduction Converting a visitor into a customer is the height of success in any tech marketing...
SMHeuristics
Jul 7, 20214 min read
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How To Create a Blog and Social Media
Introduction Blogs are small items of information presented in a scrolling sheet that fits on one screen. The difference between a blog...
SMHeuristics
Jul 7, 20214 min read
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How to Create a Successful Logo and Brand
What is a Logo? A logo is your graphic identity online as well as in the real world. Well before the internet, and well before marketing,...
SMHeuristics
Jul 7, 20215 min read
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How To Create Content for a Website
Introduction Web sites are the first line of presence for a modern company. Just as with body language, when a person looks at you and...
SMHeuristics
Jul 7, 20216 min read
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What is Inbound Marketing?
How Inbound Marketing Can Help Your Company: What is Inbound Marketing? There are four phases to inbound marketing. They are: Attract You...
SMHeuristics
Jul 7, 20214 min read
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What is Marketing Automation?
Introduction Marketing automation is a form of technology that has one goal in mind; to automate the marketing process and make it easier...
SMHeuristics
Jul 7, 20214 min read
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Challenge Coin...Accepted
The history and meaning of the challenge coin runs deep for many that carry them. With my military background, there is rarely a day I'm...
SMHeuristics
Jul 7, 20211 min read
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Flapjacks Make an Impact — Kicking Off Our Give-Back Initiatives
There are more than 6,000 nonprofits in the state of Idaho — each with their own donors and volunteers. According to the Idaho Nonprofit...
SMHeuristics
Jul 7, 20212 min read
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Developing Personas to Maximize Revenue: A SWIMA Event Recap
Have you ever wondered what your customers are thinking? At SMHeuristics, we don’t just wonder. We know. By conducting a persona study...
SMHeuristics
Jul 7, 20212 min read
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Giving Back, Looking Forward
Did you have an opportunity to give back this holiday season? Maybe you made a donation to a local nonprofit, sponsored a family for...
SMHeuristics
Jul 7, 20213 min read
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